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Faces of Farm Bureau: meet Tyler Mayer, county marketing coordinator

Apr 3, 2019, 14:42 PM by Kathleen M. Dutro, Marketing Team

Faces of FB_MayerTylerWhen it comes to the planning and promotion of events and other marketing needs, Tyler Mayer is the main contact between county Farm Bureaus and the state office.

“I’m here to help,” Mayer said. “Contact me with any county marketing requests.”

Mayer started as INFB’s county marketing coordinator in February after graduating from Ball State University in December with a bachelor’s degree in public relations. He takes over the role from Mallory Meyer, who is now an INFB regional manager.

Invitations to county meetings, email invites, social media posts and county membership banners are among the marketing services that Mayer can provide to counties.

He will also create and update “toolkits” – packages of promotional materials – for campaigns and events such as Ag Day, rural road safety awareness and county fairs. All of the available toolkits can be found on the “Resources” section of INFB's website (infb.org) by clicking on “For Volunteers,” logging on to the site and clicking on “County Marketing Toolkits and Webinars.”

Counties with suggestions on what toolkits they would like to see are welcome to email Mayer.

“I am open to suggestions and feedback from the counties,” he added.

Mayer was born in Twentynine Palms, California, but his family moved to Plainfield, Indiana, when he was young. His most recent work experience was an internship with the National Alliance on Mental Illnesses, and he also has experience in governmental and political sectors.