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Networking with ag community helps market INFB Health Plans

Apr 1, 2021, 10:08 AM by Kathleen M. Dutro, INFB Marketing Team

 

Indiana Farm Bureau Health Plans are marketed in many ways: ads, news releases, social media and direct mail, among others.

But direct communication and networking are also effective techniques. For example, Patrick Williams, INFB Health Plans manager, exhibited at the Indiana Small Farm Conference, held virtually March 4-6.

According to Williams, the predominate theme of his conversations with conference attendees was how difficult it was to transition to full-time farming given the high cost of health insurance.

“The people I spoke with were looking to either retire or leave their job so they can transition full time into farming,” Williams said. “The predominate reason for not being able to transition to full-time farming was the cost of an Affordable Care Act plan or the dramatically small health care network they would have to utilize with an ACA plan.”

 On average, when compared to non-subsidized Affordable Care Act plans, INFB members will find that individual traditional plans can be 30-50% less, and traditional family plans can be 50-70% less. In addition, Williams noted, INFB Health Plans’ nationwide network provider, UnitedHealthcare, allows individuals and families to seek medical attention anywhere in the U.S. where UnitedHealthcare is accepted.

Find out more about INFB Health Plans at www.infbhealthplans.com or by calling your local Indiana Farm Bureau Insurance office.

 

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