Faces of Farm Bureau: Molly Zentz, public relations manager

Molly Zentz started as Indiana Farm Bureau’s public relations manager in April 2016. She comes to Farm Bureau with experience in media relations, member communications, marketing and member relations.

But it all started with darts.

“I started my career with a membership organization, the National Dart Association, where I did membership and marketing for amateur and professional dart players,” Zentz said. From there, she worked for a media relations agency in Fishers, where she represented a variety of companies “from lightbulb producers to email marketing software.”

Her most recent pre-Farm Bureau job was with Angie’s List (an online directory that allows users to read and publish crowd-sourced reviews of local businesses and contractors), where she split her time between external and internal communications for the company.

At Farm Bureau, she is responsible for external communications for Indiana Farm Bureau and is focused on improving the awareness and corporate reputation of the organization.

“I will be implementing INFB’s media relations strategy in hopes of generating news for the organization and educating the public on the positive role our members play in their communities,” she said, adding that she’ll also be working closely with the county PR coordinators across the state.

“One of the most potent ways anyone can tell their story is through the media. I’ll be on the front lines sharing the powerful stories of our members and our leadership to the media so that they can share those stories with Hoosiers.”

A native of Peru, Indiana, Zentz has a bachelor’s degree in communication from the University of Indianapolis, where she studied public relations, journalism and radio and TV broadcasting.

She and her husband, Jared, were married in June 2016, and they recently bought a 117-year-old house in Indianapolis. She lists fixing up that house as one of her “hobbies,” along with exploring new restaurants and types of food, gardening (she describes herself as a “novice gardener”), travel, and having fun with her dog.

“The Farm Bureau family is made up of some of the kindest individuals I’ve had the pleasure of meeting,” she added. “I love being a part of a passionate marketing team and helping share the story of agriculture in Indiana.”