Debra DeCourcy, Indiana Farm Bureau’s new chief marketing director, comes to Farm Bureau from Angie’s List (an online resource that provides reviews of services and service providers), where she was vice president of corporate communications.
She started Nov. 14 – less than a month before the state convention – and is responsible for the overall direction of all communications and marketing strategies and activities conducted by INFB. She heads the marketing team (formerly known as the public relations team).
A native of Pittsburgh, Pennsylvania, DeCourcy has a bachelor’s degree in journalism and communications from Point Park University in Pittsburgh and a master’s in communications marketing from Duquesne University (also in Pittsburgh). She also holds an APR (Accredited in Public Relations) certification.
Prior to Farm Bureau and Angie’s List, she was executive communications director at Northlich, a communications agency; vice president, director of corporate communications at Fifth Third Bancorp; and executive counselor and practice group lead at Dan Pinger Public Relations, all of which are headquartered in Ohio.
“If we speak in one voice and have clear, consistent communication across all of our platforms, it will be easier for our members, and prospects to understand exactly what we stand for,” she said.
DeCourcy says her hobbies are baking, movies and playing the piano. She lives in Fishers with her husband, Michael DeCourcy.