The Fastest Rookie award and the Indianapolis 500 are two opportunities to tell the story of Indiana’s dairy farmers.
Deb Osza with the American Dairy Association of Indiana says they’re proud to take part in both – and it’s a great way to start a conversation with consumers. “Because the winner of the Indianapolis 500 drinks milk,” she says. “We’ve been able to use that wonderful, serendipitous winning trophy to connect agriculture with racing.”
AUDIO: Deb Osza, American Dairy Association of Indiana
This year’s second fastest rookie, Ed Jones of Dubai, says there is no greater prize in sports than the drink of milk in victory circle.
Continue reading Connecting consumers to the farm through racing at Brownfield Ag News.
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